Highlight your speakers by putting their names, title, or credentials on lower third banners. Enhance your webinar and Forums experiences with this easy-to-create element.
Add a professional touch to your webcasts and Forum events by pushing a lower third banner at the bottom of the Media Player to identify your speaker or introduce new sections of your presentation.
Lower third banners are created by Producers before or during the event and stored in Elite Studio, ready to be pushed to the Media Player image at the right moment during your webcast or Forums event Remove them at the desired time after they have served their purpose in your presentation.
All banners you create will be included in the replay when you create a copy of the event.
Adding Lower Third Banners
To add a lower third banner, login to Elite Studio as Producer and open the Setup tool.
Click Add Lower Third Banner and choose one of the banner design options.
Banners can be created before or during an event and you can create multiple banners.
Note: When using the lower third banner, select the single webcam layout. The lower third banner applies to the media player.
Click on the banner text to open a customization window.
Enter the desired text, then choose the banner color, opacity, and font styling. The single row full-width banner can be configured as small. medium or large banner sizes. If you are using option 2, configure each row individually.
After changes are complete, click outside the editor to close it. Once all changes for that banner have been made, click Save.
When pushing a banner it will scale with the Media Player's size.
Design and Formatting Guidance
Typically, most companies will have designated brand guidelines around lower thirds. Check with your company guidelines first and use those instructions when available. In the absence of specific requirements, we recommend the following best practices when creating lower thirds.
Webcam Setup |
When using Lower Third Banners be sure your presenters adjust their webcam to show themselves in the top of the visual area. When Lower Third Banners are pushed they can cover the speaker's face if adjustments aren't a consideration. |
Typography |
Readability is incredibly important for lower thirds. Avoid cursive or ornate fonts – and instead, choose a sans-serif font like Lato, Segoe, Helvetica Neue, or Avenir. If your brand has a specific font that works well, this is a great way to have a cohesive look throughout the event. |
Color |
When selecting colors, it’s usually best to select colors that won’t distract from the video you’re working on. Many lower thirds are as simple as black text on a white background, sometimes with a slight opacity. If you’re working on a commercial or brand video, remember to use your company’s established color scheme. Lower third text is often added onto a background color for readability, but not always. If your lower third does have a background, make sure it provides a significant contrast to the text. IE: if your text is white, using a black or dark color background will provide good contrast. Colored text can be challenging to read, so if you use it – be sure to maximize readability by using a simple background for contrast. For dark text colors, a white background is usually best. |
Length |
Remember that typography on screen is different than typography in print your audience will only see the text on screen for a brief time, usually between 3 - 6 seconds. It is best to keep the text in the lower third as concise as possible by shortening long titles and other information. IE: CEO instead of Chief Executive Officer. |
Placement |
Lower Thirds must be placed in Title Safe area of the video and be sure to not cover important graphical information or people’s faces. |
Using Lower Third Banners
Once the event has started, you can push banners. Open the menu and select Lower Third Banners.
Click Push to activate the banner and Remove to remove it from the Media Player. You can also click Push on a different banner to replace the existing banner with a new one.
As the live webcast plays out, use the Media Player in Elite Studio to monitor the look of the lower third banner.
Audience Experience
Small Media Player | Medium Media Player | Large Media Player |
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