The Integrations dashboard provides quick and easy access to integrations solutions supported by ON24.
From here, you can configure your integration or install the app, depending on the data integration product you are using.
Note: Only Marketo integration can be configured and enabled in the dashboard. Additional integrations will be added in future releases.
From the Platform Tools drop-down, click on Integrations to access the dashboard. You will also be able to access API Tokens from here.
Available Apps
The following apps are available for installation in the dashboard:
Marketo Configuration
Connection
One way to enable ON24 to pass data to Marketo is to click on Configure from the Integrations dashboard. Find more information on Marketo data integration here.
Select your ON24 API Access Token. If no tokens are available (or a new token is desired), visit the API Tokens dashboard to create a new token. Then enter the Client ID, Client Secret, and Identity URL.
Click Associate Access Token, then Test Connection. Once the connection is verified, click Save.
Options
The Options tab allows for adjustments of integration service settings.
Toggle Create New People on to create new People in Marketo from ON24 registrants. You can also edit fields.
Choose which Custom Object in Marketo you want and enable Backfill and set your start and end dates. You can also choose to receive email notifications of sync activity.
Click Save Changes when done.
Activity
The Activity tab allows you to see historical synchronization activity for this account. You can search by Creation Date.
Segmentation Connections
If you have Segment Builder, you can also connect Marketo or 6sense to ON24 for segmentation and personalization.
You must have 6sense or Marketo in order to use this feature in Segments, but they do not need to be integrated with ON24.
You can enter the required information from the Integrations dashboard or in the Segment Builder. Find more information on setting up third-party data in Segments here.
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